The Lowest Prices, the Best Quality, Guaranteed™"…that, in a nutshell, describes the The Sportsman’s Guide, a catalog and internet company that has been outfitting the nation’s outdoorsmen and women with top quality, name brand gear and clothing for over 31 years.
Providing name brand gear and clothing the customers know and trust, at the lowest prices anywhere…that’s been the company’s philosophy since it’s founding, and a business plan priority ever since. In fact, the members of the buying team at The Guide regularly shop the competition to be certain that no one undercuts the Guide’s low discount prices.
Close-outs, overstocks, factory over-runs and large scale buying power, coupled with an aggressive buying staff…all contribute to the big-discount value prices. But The Guide isn’t just about savings. Customers will find large, complete, name-brand selections in every outdoor, home and clothing category…camping, hunting, shooting and ammunition, fishing and marine, sports and recreation, home, garden, patio and outdoor living, automotive/truck/SUV/ATV/motorcycle (including an expanded, easier to use truck parts section), tools, gifts, government surplus, and more.
Other priorities of the Guide’s philosophy include fast shipping…most in-stock orders are shipped within 24 hours of the time they’re placed…and top-notch customer service, backed by a strong, iron-clad guarantee of 100% satisfaction.
The website www.sportsmansguide.com boasts over 200,000 value-priced deals at any moment in time, with hundreds of new bargains added each week. Currently, over 68% of the company’s business comes through the website, which also offers outdoorsmen premium content with its "Everything You Want to Know About the Great Outdoors" section...featuring comprehensive articles, columns by the experts, a women in the outdoors section, maps, weather, links to state DNR sites, fish and game forecasts, hundreds of listings for guides and outfitters in any local area, ballistics and arrow shaft selection charts, "Where to Shoot" and "Where to Camp" sections, and more.
The Guide mails a main catalog filled with gear, clothing and footwear appropriate for most any outdoor activity, plus home, garden and outdoor living items, every month. But that’s just the start.
The company also mails catalogs specializing in Camping and Outdoor Living, Government Surplus (HQ™ Military Surplus Headquarters), Ammunition and Shooting Supplies (Shooter’s™), Gifts and Hunting Gear and Clothing during the course of each year.
Additionally, the more than 540,000 members of the Sportsman’s Guide Buyer’s Club receive a Buyer’s Club Advantage Catalog every month, packed with hundreds of exclusives, hot deals, sneak peeks, and specials not available to non-club members. Club members get an automatic 10% discount on their orders…5% off on ammunition…plus they can use the Buyer’s Club 4-Pay Plan to stretch payment for orders of $150 or more, and are eligible to apply for The Sportsman’s Guide Buyer’s Club Advantage Rewards Visa card.
The Sportsman’s Guide’s own Guide Gear® brand is comprised of items across all product categories, designed in-house and created with one goal in mind…exacting specs leading to dependable performance at unmatched value. Only items with the best combination of value and quality carry the Guide Gear® name. For example, 8 years ago the company introduced one of the very first Guide Gear items, the Guide Gear 2000-gram Thinsulate Boot, for under $80…$140.00 less than the only other 2000-gram boot on the market. It’s still a top seller today.
The Sportsman’s Guide facilities are located in the "Land of 10,000 Lakes," Minnesota, in So. St. Paul. Orders are taken, picked, packed and shipped in the company’s 330,000 square foot facility along with it’s satellite warehouse, by the company’s 700+ associates. The retail store is also part of the main building.