KEy figures

While men count, figures speak for themselves

PERFORMANCE

  • €3.386 billion Sales in 2009
  • €114,7 million Operating Income in 2009
  • 54,5% of home shopping sales made on line in 2009 vs. 4% in 2001
  • 54,5% sales originating outside France in 2009 (France: 45,5%; United States: 33,6%; Scandinavia : 8,7 %; Rest of the world: 12,2%)
  • 27 million active customers
  • 45 million visitors a month on all Redcats merchant sites combined

WORKFORCE

  • 18 069 employees (end 2009)

DISTRIBUTION CHANNELS

  • Over 60 merchant websites
  • Over 30 catalogues
  • More than 600 stores in France and internationally.

LEADERSHIP & MARKETS

  • No.3 Home Shopping company worldwide in fashion and home decoration.
  • No.1 Home Shopping in France, Scandinavia and Portugal.
  • No.1 Web-site in France with laredoute.fr (BtoC, excluding services).
  • No.1 Women’s apparel and n°2 Home linen with La Redoute in France.
  • No.4 Children’s apparel with Vertbaudet, Cyrillus and La Redoute in France.
  • No.1 Mail Order company in plus-sizes and N° 3 Catalogue sales in the USA.
  • No.5 Catalogue sales in the UK.

Breakdown of 2009 revenue by sales format

Breakdown of 2009 revenue by product category